A. TOWNE DESIGN | © ABBY TOWNE | 2018

LOUDOUN HOPS ASSOCIATION

Branding & Marketing Concepts

INTRO

Loudoun Hops Association is a non-profit collective of hop farmers, brewers, research professionals and enthusiasts located in Loudoun County, VA. Through collaborative efforts, they aim to sustain industry practices beneficial to many facets of the mid-Atlantic markets of rural agriculture, agritourism commercial farming, and increase demand for this diverse cash crop.

We designed a system of logos that spoke to their immense efforts to sustain rural agriculture while appealing to their potential clients in the agritourism and craft brewing industries.

SCOPE

Logo Design

Conceptual Marketing Materials