LOUDOUN HOPS ASSOCIATION
Branding & Marketing Concepts
Loudoun Hops Association is a non-profit collective of hop farmers, brewers, research professionals and enthusiasts located in Loudoun County, VA. Through collaborative efforts, they aim to sustain industry practices beneficial to many facets of the mid-Atlantic markets of rural agriculture, agritourism commercial farming, and increase demand for this diverse cash crop.
We designed a system of logos that spoke to their immense efforts to sustain rural agriculture while appealing to their potential clients in the agritourism and craft brewing industries.
Conceptual Marketing Materials